RECRUITERS DON’T NEED THE FUN OF THE FAIR
A recent report has found that companies who want to recruit the best graduates need to look beyond traditional methods like recruitment fairs and on-campus events, and complement them with more contemporary methods.
The report from Strategis looked into the behaviour and attitudes of graduates deemed to add most value to their respective organisations. It found that the way graduates seek employment has changed significantly in recent years. Fail-safe methods such as attending careers events and fairs are being replaced by internet searches and recommendations from friends or family, which together account for 50% of the methods used by graduates seeking employment opportunities.
The report also found that over 72% of graduates will research 15 companies or less when considering a future employer, putting increasing pressure on businesses to stand out in their field. The report, which surveyed top performing graduates in a range of companies, also found that the top performing graduates were proactive and built relationships – both attributes that are commonplace amongst Bright Futures students.
Student society, Bright Futures, is helping employers stand out to graduates via its website and student profiles. Its corporate packages offer the chance for employers to engage with proactive students long before graduation, putting them in the best position to secure future talent before their competitors.
Bright Futures Managing Director, Simon Reichwald, says, “When it comes to recruiting top graduates the onus is on the employer. People leaving university today are more tech-savvy than ever and companies without a strong online presence are seriously hampering their chances of even being considered by top candidates. This is a real mistake, as graduates are increasingly being seen as a vital part of companies’ recruitment strategies, and represent the key to ensuring future success and profitability.”
ENDS
Notes to Editors
Bright Futures was formerly known as The Student Industrial Society (SIS), a professional body with graduate employability at the fore, focused on enhancing direct collaboration between industry and the student population.
Recently re-branded and repackaged, it's now an even more attractive proposition for UK businesses. As a not-for-profit organisation, it invests monies directly back into events and services to benefit student and corporate members.
The society offers genuine value and appeal to students, due to the close partnerships between student committees and members, corporate members and the national Bright Futures team.
